Ident Third attempt

For my third attempt at an Ident. I made all the changes that i thought needed to be made after listening to my friends feedback. Here i changed some of the music to make more of an obvious contrast between them. I also added a few more fading transitions to try and make the ident run a lot more smoothly which i think worked very well as it ties in with the idea of 'fusion' because as one clip is still playing, you can gradually see the next clip appear with a building opacity level. Another thing i think worked quite well was have my animation of the text also appear in low opacity popping up all the way through the trailer  then right at the end play the animation in full to finish the ident clearly stating that fusion was the name of the tv channel. Another thing i think worked well was that i also included the slogan 'your choice' highlighting that it is the viewers choice to choose between which genre: some/all/ or more, to almost personalise the channel to their preferences. I feel this is an excellent idea as this gives the viewers a more intimate engagement with the channel, Boosting their viewing experience.